Matt McNelis

This page is created to showcase relevant experience for Ameripharma.

From healthcare and credit unions to next-generation motorcycles and state-funded cancer prevention programs, I specialize in turning complex information into clear, consumer-friendly communications that meet strict legal and government compliance standards.

Full portfolio here: www.mattmcnelis.com

OBAGI MEDICAL PRODUCTS

HEALTHCARE PARTNERS

Obagi Medical Products offers an exceptional line of skin care products sold through dermatologists and plastic surgeons. I helped create multiple campaigns for various product lines, new product launches, wrote packaging, sales and patient materials, and a new website.

As part of a program called Patient Experience, our goal was to improve patient satisfaction and retention by creating a doctor’s office environment that fosters a better informed patient, which makes for a stronger patient/physician relationship. Welcome posters that feature doctors from that office and doctor bios are placed in the lobbies of each office. Topics ranged from general health and wellness to specific issues such as diabetes, pain management, and stroke prevention.

To increase senior membership, we created a WellPac organizer that, along with the Patient Online Portal, help coordinate care and empower patients by literally putting all their information — including patient agendas, medications, test results, referrals, advance directives and other documents — directly in their hands in one organized place.

IN-N-OUT BURGER - FOUNDATION AND CHARITY SUPPORT

“Hidden in Plain Sight”

“Every Story Matters”

PEOPLE SOFT

CREMO COMPANY

EDWARDS LIFESCIENCES

MAKE MENTAL ILLNESS HISTORY

AMERICAN RED CROSS ORANGE COUNTY WEBSITE

AIDS SERVICES ORANGE COUNTY

Relevant medical and purpose-driven experience:

Second Harvest Food Bank OC

American Red Cross OC

AIDS Walk OC 

WIC OC

California Department of Health Services - Cancer Prevention and Nutrition

Tenet Hospitals 

Edwards Lifesciences 

Movember Foundation - Cremo Company

Slave 2 Nothing - In-N-Out Burger (human trafficking and substance abuse)

In-N-Out Burger Foundation - Child abuse and neglect prevention

HealthCare Partners

Atria San Juan / Board and Care Memory Care homes

The Slave 2 Nothing Foundation was established by In-N-Out Burger to fight human trafficking and substance abuse. From its inception, I helped create everything from the name to tv & radio spots to social media to in-store materials as part of their annual fundraising effort to fund this fight.

We partnered with the Movember Foundation to raise awareness for men’s mental health and testicular cancer. Drove donors to a custom URL through video, radio, experiential, social media, sms messaging, eblasts and partnerships with barbershops, donations increased by 33% over previous years.

Created patient and provider manuals, annual reports, digital ads, training videos and more. Attended multiple product training sessions and worked directly with R&D team on almost all projects.

Make Mental Illness History (MMIH) is an effort by Ohio State University’s Department of Psychiatry and Behavioral Health to bring together leading experts across psychiatry, neurology, neurosicence, and behavioral health to confront mental illness from every angle.